Founding partner and the Managing director
Josep Puigbó is a founding partner and managing director.
Journalist, with an undergraduate degree in Information Science from the Autonomous University of Barcelona (UAB). He has a wealth of experience in television and radio, beginning at Ràdio Olot, where he was director. He also collaborated with Ràdio 4 during its initial stages and was director of Ràdio Costa Brava. He has directed and presented several news programmes with Catalunya Ràdio and was one of the founders and the first managing director of the radio chain Ona Catalana.
With TV3, he has directed and presented Telenotícies migdia and the Ágora program during its first phase. At TVE, he directed and presented El debate de La 2 and the news bulletin Telediario at 15:00h. He has also presented current affairs programs on Canal 9, 8tv and Canal Català. He currently directs and presents the interview program (S)avis, broadcast on channel Canal 33 and on TV3, which is a co-production between UNDATIA and Televisió de Catalunya.
Founding partner and executive director
Salvador Solé is a founding partner and executive director.
With a diploma in Business Sciences from the University of Barcelona (UB), he has studied the Management Development Program at the IESE Business School.
He has worked in the sales and executive management of national and multinational companies in various sectors. As a partner and senior consultant for consulting companies, he is a specialist in strategic consulting and corporate communication. He is also an associate professor of commercial strategy, marketing and communication at Ramon Llull University, ESADE and ESERP.
Head of the Communication Consulting department
Tania Empez is the head of the Communication Consulting department.
With a degree in Philosophy and Humanities from the Autonomous University of Barcelona (UAB), she has also studied Business Science at the University of Barcelona (UB). Her abundant experience in strategic communications consulting means she is an expert in sponsorship, patronage and CSR. She has held leadership positions for projects with the private sponsorship foundation Fundación Privada Mecenazgo y Sociedad Caius Maecenas and at the Instituto de Prospectiva y Análisis de la Realidad Social.
She is experienced in audiovisual content management and is the author of multiple informative publications in the social and communications field.
Head of the Digital Strategy department
Laura Fernandez is head of the Digital Strategy department
Holds a degree in Journalism from the Autonomous University of Barcelona (UAB) and is an Advanced Image Technician Specialised in online media, SEO, natural content positioning and social networks.
She has worked as a communications consultant for communications agencies both offline and online, specialising in the creation of online communication plans and strategies to assist brands in positioning themselves in the digital universe.
Head of the Communication Training department
Anna Caballero is Head of the Communication Training department.
Journalist, with an undergraduate degree in Information Science from the Autonomous University of Barcelona (UAB).
With ample experience in media and as a communication strategy consultant, in recent years she has specialised in communication skills training and spokesperson training, and crisis communication.
Head of the Content Production department
Pau Serracant is Head of the Content Production department
Holds a degree in Audiovisual Communication and a Master’s in Fiction, Film and Television from Ramon Llull University (URL). He began his professional career as a collaborator for Diari de Sabadell.
Within the audiovisual field, his first experience was with the TV3 television programs Efecte mirall and Ventdelplà. He later focused his career on becoming a script writer and writer for all types of television projects (fiction, entertainment, documentary, informative...).
He made his début in the online fiction world with the creation, direction and script of the lavida.es web series, which won multiple prizes at festivals celebrating the web series format in the United States, Mexico, Spain and Catalonia.
Head of the TV Programmes department
Anna Bonet is Head of the TV Programmes department.
Journalist. Holds a degree in Journalism from the Autonomous University of Barcelona (UAB), and later began working at Ràdio 7 Vallès, for the city newspaper Avui Canovelles, and as a writer of news programmes for TVE Catalunya.
In the Principality of Andorra she was a writer, commentator and presenter for Ràdio i Televisió d'Andorra. She also worked as a script writer for cultural programmes for the second channel of TVE .
Among others, she coordinates the programme (S)avis, which is co-produced between UNDATIA and Televisió de Catalunya.
Responsible for Graphic Design
Marc Elias is responsible for graphic design.
Diploma in Graphic Design and Art Direction from the School of Design and Advertising Groc de Barcelona. Master in Visual Effects and Multimedia. Professor of Graphic Design and communication in different training centers.
His extensive professional experience is carried out by different advertising agencies in Barcelona, such as Vinizius Young & Rubicam, Tiempo BBDO, JRC and with collaborations as Art Director for Bassat & Ogilvy, Contrapunto, SCPF, McCann, Lorente Communication Group, The Colors Box and Drac Pixel Group.
Rosario Santa María
Degree in Humanities and Journalism at the Universitat Pompeu Fabra (UPF) of Barcelona.
She has been responsible for communication of different companies and, before joining UNDATIA communication, worked in the press department of the Alimentaria 2018.
Associate professor in the degree of Communication of the Open University of Catalonia (UOC) and in the Master in Event Management and Protocol of the UPF Barcelona School of Management.
For almost fifteen years, he worked as a journalist on Onda Cero Radio, the magazine TELVA and the website of the newspaper La Vanguardia, among other media. Today he has his own blog, Mamás de 40.
María Dolors Cuenca
Maria Dolors Cuenca is consultant in the area of Communication Consulting.
Graduated in Journalism from the Universitat Pompeu Fabra (UPF), she has studied the Master in Communication Management at the Barcelona School of Management - Pompeu Fabra University (BSM-UPF).
Her professional experience began as editor of the digital edition of Diari de Mallorca. After, in RAC1, as a producer and editor in program Via Lliure. Later, in the consultancy of public relations and communication Globally Group, like executive of accounts.
Andrea Sandoval Orellana is a consultant in the area of Communication Consulting.
Graduated by the Universitat Jaume I (UJI) of Castellón in Journalism and by the Diego Portales University (UDP) of Santiago de Chile in Advertising, she has studied the Master's Degree in Political and Institutional Communication at the Barcelona School of Management - Universitat Pompeu Fabra (BSM) - UPF).
Her professional experience began as a writer in the digital edition of Hello Valencia. Later as a political and corporate communication consultant at Think o'Clock. Later as a political communication consultant for the StrategyComm agency advising for the different electoral campaigns of 2019.
Ariadna Parals is senior Consultant in the area of Consulting of Communication.
Graduate at Journalism and at Advertising and Public Relations for the University Abat Oliba CEU.
She has worked at several media as a redactor, at COPE informative and Diari de Girona.
She has managed and directed the corporate communication and the management of marks for companies of different sectors and dimensions, since multinationals of the supply, - and Grupo Ferrero or Puratos- until technological companies and Rakuten TV, passing for corporations of the cultural sphere and Grupo Planeta, among others.
She has been awarded by the magazine EventoPlus at the category of Public Relations (2018).
Marta Avellaneda is Senior consultant in the Communication Consulting department.
Holds an undergraduate degree in Journalism from the Autonomous University of Barcelona (UAB). She has worked for several media companies such as Televisió de Girona or Onda Cero Girona.
She is also experienced in the field of political communications.
Director of Andorra UNDATIA communication
Carmen Rivera is Director of Andorra UNDATIA communication.
With an undergraduate degree in Law from the University of Barcelona, she is a member of the European Financial Planning Association.
She initially began her professional career as a lawyer. She later established herself as the head of accounts and wealth manager in the private banking sector.
In recent years she has specialised in strategic consulting, corporate communication and event organisation.
Administration and management secretary
Anna Brullas is administration and management secretary.
She has long-standing experience in public relations and sales, and has worked in several media channels, including Antena 3 TV, Ona Catalana and COMRàdio.
Always associated with the sector in some way, she has also been involved with communications offices for various fashion labels. In addition, she has worked with several companies dedicated to promoting sports and activity, where she was in charge of developing commercial projects.